I don't really know much about it - the writer is interviewing 'creative people' for a non fiction work about creativity.
What the heck, right? Can't hurt me (famous last words). More than a little strange, as I'm nobody special - not famous(maybe a little infamous in my personal social circle), haven't done anything amazing(yet), and am generally as anonymous as any other online entity.
Anyhow, I'm trying to be a self promotion whore, so I said yes. I'll let ya know how it goes.